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Target

Kaleidoscopic Fashion Spectacular

Using an entire building as a canvas, I was part of the core development team and an Executive Producer of Target's Kaleidoscopic Fashion Spectacular Show. 

Featuring 66 dancers, an original score, 44,640 LED bulbs, and 155 rooms in New York’s Standard Hotel, the event was a creative and production feat, reinventing the catwalk by using all the windows of the hotel’s 18 floors to showcase the brand’s upcoming autumn fashion, while providing a 20-minute light, sound and dance spectacle for the thousands of spectators on the streets below.

Role: Co-Creator, Executive Producer

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