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Ford

Fusion Collective

Inviting guests to explore the design process of the Ford Fusion, we created "Wall to Wall: The Fusion Collective”; a fully immersive digital and physical gallery experience featuring multimedia artwork, short films and DJ sets by a group of multi-disciplinary visionaries including Virgil Abloh. 

 

Juxtaposed to an installation surrounding the Ford Fusion design process, the collective works of Matthew Williams, Brian DeGraw, Item Idem, Nathaniel Brown, WIFE and Pharrell Williams, created for the initiative with the theme of 'Fusion' were exhibited in New York and Los Angeles, in addition to selections exhibited at the Ford Museum in Detroit and Miami Art Basel. 

Role: Co-Creator, Executive Producer

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